HCC NSW Small Business Month “Amplify Your Business Brand” Seminar & Networking Event, 25 October 2023

On 25 October 2023, the Chamber and our Chamber member, Charles Darwin University, hosted a seminar by distinguished speaker and bestselling author Therese Tarlinton on the topic of Amplifying Your Business Brand: Collaborative Marketing Strategies at CDU’s Haymarket campus.

This event was made possible with funding from the NSW Government as part of NSW Small Business Month.

The aims of the seminar were to:

• Equip participants with the tools and techniques to strengthen their business brand through collaborative marketing, connecting with customers, and ultimately growing their businesses.

• Show how innovation and agility can drive growth while building strong customer relationships.

• Help participants form strategic partnerships with other well-respected businesses that share their target customers.

• Give them valuable insights and practical strategies to stay ahead of the competition through collaborative marketing.
• Help them learn how to access new audiences, generate leads, and uncover fresh perspectives and ideas that will set their respective businesses apart from others.
• Show them how to leverage strategic partnerships to extend their business’s audience and enhance credibility.
• Enable them to discover how profitability can soar when they work with other businesses that share their target customers.

It was a seminar filled with great exchanges of ideas and actionable takeaways and those who attended found it most informative and inspiring.

The Chamber would like to thank Therese Tarlinton for sharing her insights and expertise with us, Charles Darwin University for their support and hospitality as venue host, and the NSW Government for their generous funding.

Below are some wonderful photos taken that evening by photographer, Michelle Haywood, and also by some of the attendees.